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Weekly News Digest
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December 31, 2001 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today.
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WebMD Acquires Medscape Portals
WebMD Corp. (http://www.webmd.com) has announced that it has acquired the portal assets of MedicaLogic/Medscape, Inc. (http://www.medicalogic.com), including the Medscape Medical Professional (http://www.medscape.com) and Medscape Health for Consumers (http://health.medscape.com) Web sites, for $10 million in cash. Medscape's Medical Professional portal will become WebMD's online brand of information, research, and educational services for physicians and allied medical professionals. WebMD Health will continue as the company's brand of online information, community, and services for consumers. With the addition of the Medscape assets, the company's newly expanded WebMD Medscape Health Network will reach more than 15 million cumulative monthly visitors, including approximately 575,000 members registered as physicians worldwide.WebMD Corp. plans to integrate the Medscape Medical Professional portal into its suite of professional products and services. The Medscape services will become part of the integrated portal offering of the Medical Manager, a leading brand of physician practice management software that's used by more than 185,000 physicians, and into WebMD Envoy, a leading provider of electronic transaction services that's used by more than 300,000 physicians. "When consumers or medical professionals look for information online, they seek objective, credible, and trustworthy sources for that information. The Medscape editorial team brings a long-standing track record for the highest quality medical journalism," said Roger C. Holstein, CEO of WebMD Health. "With unmatched brand awareness, distribution, and utilization, the WebMD Medscape Health Network is now the most effective way, online or off-line, to reach physicians in virtually every specialty, as well as healthcare involved consumers with specific diseases or conditions." Source: WebMD Corp.
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Brandi Scardilli
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