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Tuesday, November 02, 2021
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How to Find Political Advertising Data
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by Nancy K. Herther
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A December 2020 Forbes article notes, "In a year that has been extraordinary in every conceivable—and inconceivable—way, it's not a shock that 2020 would provide an unprecedented level of political advertising spending." It says that digital political advertising accounted for about 2%–3% of overall campaign ad spending during the 2015–2016 election cycle and increased to 18% by the 2019–2020 election cycle, or about $1.6 billion in digital advertising nationwide. This incredible investment is significant in many ways—and it is certainly an important trend for information professionals.
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Librarians After Hours, Part 1
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by Thomas Pack
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Thomas Pack writes the newly rebranded After Hours column for Information Today, which features a quick look at sites info pros might not know about, but should. Here are excerpts from Pack's columns from January/February 2021 to November/December 2021.
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If you regularly read blogs, add these to your reader:
ITI Conferences (libconf.com): covering ITI’s library conferences worldwide
ILI365/InfoToday Europe (infotoday.eu): news and ideas for, and by, innovative info pros from around the world, throughout the year
Streaming Media (streamingmedia.com/Articles/Blog): the go-to destination for opinion, analysis, and insights into the entire online video ecosystem
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