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Tuesday, November 02, 2021
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How to Find Political Advertising Data
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by Nancy K. Herther
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A December 2020 Forbes article notes, "In a year that has been extraordinary in every conceivable—and inconceivable—way, it's not a shock that 2020 would provide an unprecedented level of political advertising spending." It says that digital political advertising accounted for about 2%–3% of overall campaign ad spending during the 2015–2016 election cycle and increased to 18% by the 2019–2020 election cycle, or about $1.6 billion in digital advertising nationwide. This incredible investment is significant in many ways—and it is certainly an important trend for information professionals.
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Librarians After Hours, Part 1
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by Thomas Pack
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Thomas Pack writes the newly rebranded After Hours column for Information Today, which features a quick look at sites info pros might not know about, but should. Here are excerpts from Pack's columns from January/February 2021 to November/December 2021.
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How to Meet the Challenge of Exponential Database Growth
Applied Knowledge Sciences CEO Art Murray discusses the five key drivers of knowledge growth and how to meet the challenges of that growth in this clip from his presentation at KMWorld 2022.
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Strangers in the Avalon Dunes (A Meg Daniels Mystery) by Jane Kelly
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After the turbulence of her last adventure, Meg Daniels swears she never wants to help someone find a lost loved one ever again. She settles into a lazy routine in an upscale home in the high dunes of Avalon, New Jersey, that is owned by a friend who has asked her and her fiancé, Andy Beck, to housesit for several months.
However, Meg finds she can't outrun her reputation. When a young woman asks Meg to find her long-lost grandfather, Ken Patterson, Meg just can't say no.
January 2023/284 pp/trade paperback/ISBN 978-1-940091-12-9 | Regular Price $15.95
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Streaming Media (streamingmedia.com/Articles/Blog): the go-to destination for opinion, analysis, and insights into the entire online video ecosystem
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