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Weekly News Digest
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May 5, 2016 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITI’s Twitter account: @ITINewsBreaks.
CLICK HERE to view more Weekly News Digest items.
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Forbes Announces Customer Experience Report
Forbes Insights and SAS released a new report, “Data Elevates the Customer Experience: New Ways of Discovering and Applying Customer Insights,” which states that brands benefit from using data-driven customer experiences. These benefits include enhanced revenue generation, cost reductions, and quality improvements. They can use data to target specific customers and optimize customer experiences, as well as deliver consistency and context throughout all of their channels.For more information, read the press release.
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Brandi Scardilli
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