|Weekly News Digest
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Exploring the State of Print Publishing
Media Voices’ Peter Houston, from the What’s New in Publishing site, published “There May Be Silver Linings, but Print’s Long-Term Future Still Looks Distinctly Cloudy” as part of its “Media Moments 2020” report. The article states the following:
Print, the publishing platform that will not die. Not even a global pandemic can finish it off. Covid-19 restrictions chased more than a few titles out of print in 2020, some into a digital only future, others into history.
But the monotony of a screen-heavy work-life imbalance pushed real-world print back into the spotlight and people have been subscribing to (some) print publications in record numbers.
That doesn’t mean it’s been easy. Publishers kept going with WFH workflows cobbled together from Zoom, Slack and Dropbox, but when the lockdowns hit, print faced the perfect storm.
It’s hard to make a publication if your printing press is locked down; to deliver a publication if your distribution network is locked down; to sell a publication if your retail outlets are locked down. And if your advertisers have locked down their budgets, you’re in for some challenging times.
For more information, read the article.
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