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Weekly News Digest

September 8, 2015 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITIís Twitter account: @ITINewsBreaks.

CLICK HERE to view more Weekly News Digest items.

Brill Teams With DataSalon for Consolidated Customer Information

Brill adopted DataSalon’s MasterVision platform and its OrgRef open dataset to show customer data in a single view, thus facilitating business growth and market development. MasterVision provides a complete picture of Brill’s books and journals customers, including subscribers, platform registrants, authors, and marketing data. The information is easy to search and segment, and MasterVision’s reports allow users to visualize the data in different ways.

Brill will use the insights it gleans from MasterVision to help its marketing, sales, and publishing departments run gap analysis and discover new opportunities.

For more information, read the press release.

Send correspondence concerning the Weekly News Digest to NewsBreaks Editor Brandi Scardilli

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