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Weekly News Digest

December 17, 2013 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITI’s Twitter account: @ITINewsBreaks.

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Bertelsmann Launches Social Media Hub

Bertelsmann introduced its social cloud website to the public. The site combines and displays content from the international media company’s social media channels in one place. Its social cloud focuses on Facebook, Twitter, and Google+, but it also aggregates more than 2,000 Bertelsmann social media channels from around the world.

As new messages are posted, they appear on the social cloud in real time. The full range of international Bertelsmann companies and other subsidiaries are represented on the site, including TV/radio broadcasting and production companies and book/magazine publishers, which generate news in the form of video clips, author chats, tweets, and other content.

“It all started with the idea of creating more visibility for Bertelsmann’s digital activities, to highlight the broad spectrum of our offerings,” says Karin Schlautmann, executive VP of corporate communications. “The wealth of channels alone makes it clear how deeply our businesses are already anchored in the digital world, and how actively they make use of their opportunities.”

Bertelsmann plans to include language, media genre, and corporate division search options on the website. It also intends to add content from its YouTube channels as well as from other Bertelsmann social media networks.

Source: Bertelsmann



Send correspondence concerning the Weekly News Digest to NewsBreaks Editor Brandi Scardilli

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