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Weekly News Digest

December 22, 2008 — In addition to this week's NewsBreak(s), the editors have compiled the Weekly News Digest, featuring stories from the week just past that you should know about. Watch for additional coverage to appear in the next print issue of Information Today.

CLICK HERE to view all of this week's Weekly News Digest items.
Dow Jones Launches New Mobile Application for Sales Professionals

Dow Jones & Co. (www.dowjones.com) announced its new mobile application, Dow Jones Sales Triggers for iPhone and iPod Touch, available on the Apple App Store. Dow Jones Sales Triggers gives mobile professionals access to up-to-the-minute intelligence about business changes such as management moves, mergers, and new investments. This is particularly advantageous for sales professionals who need to stay on top of prospects and customers in their territories.

Dow Jones developed Dow Jones Sales Triggers in response to the needs of its growing business base. It is designed to deliver real intelligence based on facts and events that signal solid sales opportunities. Dow Jones Sales Triggers makes it easy for sales professionals to take immediate action by showing which events actually trigger the best opportunities. Additionally, users can look up a company or an executive to retrieve key information and to find the right individuals at target companies included in the triggers.

As professionals seek to outperform their competition during turbulent economic times, staying on top of the latest intelligence is imperative. No longer is it good enough to follow traditional business news and industry trades. The Dow Jones Sales Triggers application for iPhone and iPod touch devices truly gives professionals an advantage. Even while on the go, they can have instant access to the most important events, allowing them to make swift, decisive assessments and take action to beat their competition to new business opportunities.

Dow Jones Sales Triggers is available for free from Apple’s App Store on iPhone and iPod touch or at www.itunes.com/appstore in the business category.

For more information about Dow Jones Business & Relationship Intelligence visit www.solutions.dowjones.com/generateinc; or to learn more about the Dow Jones Enterprise Media Group, visit www.solutions.dowjones.com.

Source: Dow Jones & Co.




Send correspondence concerning the Weekly News Digest to NewsBreaks editor Paula J. Hane
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