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The Bates Test of Dialog Pricing—Article Available Now Online
by
Posted On February 11, 2002
DialUnits or Connect-Time: Which Dialog pricing should searchers use?  Searcher Bates knows and tells.

If you're a Dialog searcher, you may be losing money every time you go online if you haven't read Mary Ellen Bates' article, "Dialog Pricing Redux: Déjà Vu All Over Again" (http://www.infotoday.com/searcher/mar02/bates.htm). The article is scheduled to appear as the cover story in the March 2002 issue of Searcher magazine, but we've brought it online in advance of the print publication as a service to readers. Using test search scenarios developed before the DialUnit era—tests that Bates has used since in articles investigating searcher suspicions and that Dialog staff used in tweaking their final pricing—Bates establishes just when DialUnit pricing benefits the searcher (almost never) and when connect-time saves searchers money (almost always).

Read it or weep.


Barbara Quint was senior editor of Online Searcher, co-editor of The Information Advisor’s Guide to Internet Research, and a columnist for Information Today.


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