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Weekly News Digest

September 24, 2009 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITI’s Twitter account: @ITINewsBreaks.

CLICK HERE to view more Weekly News Digest items.

Trademarkia Launches New Free Trademark Search Service

Trademarkia (www.trademarkia.com) previewed its new free service at the recent TechCrunch50. The company says that "Trademarkia is for busy people who want an effortless way to create a business name from the millions of trademarks filed at the United States Trademark Office that have now gone abandoned. ..."

People have really had only two ways to create a new brand in the past: come up with it on their own and hire a consultant. An estimated 6 million businesses in the U.S. need to create brands for their business, products, and services each year. Until Trademarkia, the option of creating a business name from abandoned names did not exist anywhere on the web because there was no way to find such names.

Startup entrepreneur and intellectual property attorney Raj Abhyanker considered these things when creating Trademarkia. "Trademarkia is essentially creating a market in which abandoned business names can be recycled similar to the now $1 billion+ expired domain industry." Trademarkia exposes the millions of historical business names, slogans, and logos since the year 1870 that have now gone abandoned and makes them available for re-registration.

Trademarkia provides detailed visibility into expired and abandoned business names, slogans, and logos. It proactively alerts users about upcoming issues and counterfeit marks, and it offers personalized suggestions for interesting brands. The service is accessible via the web or cell phone. The service is safe and secure; Trademarkia is updated every day with fresh data, and it offers secondary checking services to users.

Source: Trademarkia



Send correspondence concerning the Weekly News Digest to NewsBreaks Editor Brandi Scardilli

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