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Weekly News Digest

June 11, 2019 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITIís Twitter account: @ITINewsBreaks.

CLICK HERE to view more Weekly News Digest items.

Survey Results on Targeted Advertising

Signs.com released the results of its survey on personalized ads, writing: “Targeted advertising may be more effective than flyers or commercials, but that’s if they aren’t creepy and annoying. With varying degrees of transparency across social media platforms, targeted ads may even breed distrust among users. To learn more, we surveyed over 1,000 people on their knowledge of ad personalization, which platforms they see it most, and when they think those ads cross the privacy line.”

The results are mostly displayed as infographics here.



Send correspondence concerning the Weekly News Digest to NewsBreaks Editor Brandi Scardilli

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