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Weekly News Digest

January 8, 2001 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITI’s Twitter account: @ITINewsBreaks.

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Primedia and Brill Form Media Central

Primedia ( chairman and CEO Tom Rogers has announced that the company is combining its 172 newsletters, magazines, Web sites, conferences, databases, and other products that focus on the media industry into a new subsidiary called Media Central. Additionally, Brill Media Holdings—the company founded by Steven Brill that runs Brill's Content magazine ( and (, the recently launched e-commerce venture—has a minority interest in Primedia's Media Central. Steven Brill has been named chairman and CEO of Media Central.

The Primedia properties that will be included in Media Central are Kagan World Media, Folio Magazine and the related trade shows, American Demographics, Cable World, Simba (publisher of many reports on the online and publishing industries),, and Circulation Management. Media Central has also taken a minority interest in the properties of Brill Media Holdings. According to the press release, "the editorial and business resources of Brill's Content and Contentville will be fully available to and coordinated with those of Media Central under Brill's leadership."

While Brill's Content is the self-appointed "watchdog" of the media*, and some might therefore question Steven Brill's involvement in the Media Central subsidiary (as many did when he launched, Rogers noted that, "It makes sense to put all of these products under one roof and one proven leader. Steve Brill is that leader. He has the editorial sensibility and the entrepreneurial skills to take our media properties to the next level and make them even more valuable and successful than they already are."

Source: Primedia

[Paula J. Hane's Note: Actually, on the site, Brill calls his magazine "the new consumer guide for the Information Age," and states that it's "time to hold journalists accountable." It will be interesting to see if it exposes "the bias, the imbalance, the inaccuracies, the untruths" in the media properties he now will oversee. For previous coverage of Brill and Contentville, see the July 17, 2000 Weekly News Digest and the February 14, 2000 NewsBreak.]

Send correspondence concerning the Weekly News Digest to NewsBreaks Editor Brandi Scardilli
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