|Weekly News Digest
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Pew Studies Presidential Election Campaign Websites and Social Media
Pew Research Center’s Journalism & Media division released the results of two separate studies that examined the campaign websites of Hillary Clinton, Bernie Sanders, and Donald Trump from May 1 to June 15, 2016, as well as their activity on Facebook and Twitter from May 11 to May 31, 2016. These studies found the following:
- Clinton’s campaign has almost entirely bypassed the news media while Trump draws heavily on news articles.
- On websites, citizen content is minimized or excluded altogether; in social media, Trump stands out for highlighting posts by members of the public.
- None of the three websites featured any distinct section addressing specific voting groups or segments of the population—a popular feature of campaign websites in 2008 and 2012.
- Facebook and Twitter usher in a new age in audiovisual capabilities.
For more information, read the report’s summary.
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