|Weekly News Digest
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Open Text Acquires Vizible Corp.
Open Text Corp. (www.opentext.com), a provider of enterprise content management (ECM) solutions, announced that it has acquired Toronto-based Vizible Corp. (www.vizible.com), a privately held maker of digital media interface solutions delivered via a publishing platform that enables cutting-edge syndication and analytics. The addition of Vizible expands Open Text's fast growing set of digital media solutions, which helps companies manage rich media content such as video, audio, graphics, and photography.
Vizible's solutions will give Open Text a strong set of digital media solutions that fit today's social media applications, providing unique capabilities to marketers and advertisers, as well as media and entertainment organizations looking for new ways to extend the value of their intellectual property in a social media world.
Vizible's solutions provide the ability to create a rich, 3D navigation experience for traditional media and the ability to deliver content across a range of display devices. The presentation of content is driven by rules that users can personalize so that each viewer's experience can be different. Vizible's solutions tie in well with the ever-changing world of multiplatform content consumption across the web-via cell phones, PDAs, and web browsers-and the need to provide a consistently superior experience to viewers, no matter where or how they're accessing content.
The Vizible solution also allows customers to easily syndicate their rich media content to consumers, business customers, or supply chain partners using an open-standards platform. Using Vizible, for example, a company can create rich media widgets that can deliver videos, photos, or other branded content. Companies can use the solution to offer easily embeddable, branded rich media content on a wide range of sites, from partner or retailer sites to Facebook and blogs. As customers syndicate their content, they are also able to maintain control and leverage an inherent set of analytic capabilities Vizible offers in its solutions.
Open Text will add the Vizible team to the company's digital media group. Vizible employees will remain in the Toronto area at Open Text's Richmond Hill, Ontario, office.
Source: Open Text Corp.
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