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Weekly News Digest

October 15, 2009 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITIís Twitter account: @ITINewsBreaks.

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Open Road Integrated Media Launches Literary Ebooks Service From Leading Author Backlists

Jane Friedman, former president and CEO of HarperCollins Publishers Worldwide, and film producer Jeffrey Sharp have launched the Open Road Integrated Media (ORIM; www.openroadmedia.com) epublishing company. The multiplatform service includes film, video, and other forms of digital entertainment. Its goal is to create enhanced ebooks of titles from literary giants and new authors.

An ORIM ebook will feature both aggregated and originally produced video and audio content, such as author profiles, behind-the-scenes features, and minidocs. A proprietary marketing platform will enable authors to track and refine marketing. The Author Branded Backlist will form the basis for reinvigorating titles as ebooks with premium content. Launch titles include books from William Styron, Pat Conroy, Joseph Heller, and Iris Murdoch.

New titles will be born digital in ORIM's Studio division or through a self-publishing division called Discovery. Both Studio and Discovery will have a print-on-demand capability. The company also plans to create co-marketing partnerships with legacy publishing houses for their digital titles.

Source: Open Road Integrated Media



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