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Weekly News Digest

August 15, 2005 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITIís Twitter account: @ITINewsBreaks.

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Northern Light Acquires Analyst Direct and Analyst Views

Northern Light announced that it has acquired the Analyst Direct and Analyst Views product lines from TechTarget, which TechTarget had acquired in its December 2004 purchase of Bitpipe, Inc. Northern Light (http://www.northernlight.com) provides custom enterprise, industry, and Web search engines for enterprises and individuals.

Analyst Direct provides market research portals that index licensed subscription market research reports from dozens of IT research firms plus internal market research reports into custom, client-specific databases that can be accessed with one login, one search, and one results list. The acquisition of Analyst Direct reinforces an area that is a core strategic focus of Northern Light. Under its SinglePoint brand name, Northern Light currently operates custom market research portals for technology and professional services companies.

Analyst Views (http://www.analystviews.com) is a Web-based search and awareness tool that provides single-source access to a database of IT analyst research metadata. Analyst Views catalogs, indexes, and searches the full text of tens of thousands of reports and provides free content produced by more than 300 analyst firms. It is designed to help senior IT managers and IT vendors plan, implement, manage, market, and sell better.

Source: Northern Light



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