KMWorld CRM Media Streaming Media Faulkner Speech Technology Unisphere/DBTA
Other ITI Websites
American Library Directory Boardwalk Empire Database Trends and Applications DestinationCRM EContentMag Faulkner Information Services Fulltext Sources Online InfoToday Europe Internet@Schools Intranets Today KMWorld Library Resource Literary Market Place OnlineVideo.net Plexus Publishing Smart Customer Service Speech Technology Streaming Media Streaming Media Europe Streaming Media Producer Unisphere Research



News & Events > NewsBreaks
 



Back Index Forward
Twitter RSS Feed
Weekly News Digest

August 29, 2013 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITI’s Twitter account: @ITINewsBreaks.

CLICK HERE to view more Weekly News Digest items.

Nielsen Acquires Bowker Products

Nielsen continues to collect more data than who’s watching what on television: It has expanded its book-related intelligence information through its recent acquisition of Bowker’s market research and commerce solutions products.

These Bowker services will allow Nielsen to measure ebook sales in the U.S. and the U.K. and to analyze demographic data about book sales. Among Bowker’s portfolio of business intelligence solutions now available to Nielsen are PubTrack, Books & Consumers, Global eBook Monitor (which tracks ebook purchases and opinions in 10 countries), and customer service information for booksellers from PubEasy and Pubnet.

Bowker, a ProQuest affiliate, provides bibliographic information and management solutions for the publishing industry and is the official ISBN (International Standard Book Number) agency in the U.S.

“We are committed to elevating the global book industry’s understanding of print and digital book measurement and discovery within an evolving media landscape,” says Jonathan Nowell, president of books at Nielsen. Kurt Sanford, ProQuest CEO, concurs: “By bringing together Nielsen and Bowker analytic services, book publishers will receive the critical data they require … through one tool set from one source, significantly simplifying the collection of business intelligence.”

Nielsen currently studies consumer habits in more than 100 countries to gain insight into global trends.

Source: Bowker



Send correspondence concerning the Weekly News Digest to NewsBreaks Editor Brandi Scardilli

Related Articles

5/28/2009Nielsen Book LibScan Shows Library Authorities How They Stack Up
5/23/2011Print Isn’t Dead, Says Bowker’s Annual Book Production Report
12/1/2011Nielsen Research Finds Metadata Helps Increase Book Sales
4/2/2012Bowker’s Global eBook Monitor Generates Usage Statistics
3/21/2013New Bowker Study on Ebook Markets
9/3/2013Nielsen Book Targets U.S. Market With Bowker Products
2/11/2016Nielsen Book Introduces U.K. Ebook Sales Tracker


Comments Add A Comment

              Back to top