|Weekly News Digest
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New Survey on Enterprise Social Software
Mike Reid and Christian Gray believe that Web 2.0 tools can be powerful new tools for enterprises. For their third of three articles on the topic, they are conducting what they say is the first large-scale study of its kind. To access their survey, visit www.essresearch.com. They would like participants to complete it before March 14. They have been writing about the topic for Searcher magazine. The first two articles appeared in the July/August 2007 (www.infotoday.com/searcher/jul07/Reid_Grey.shtml) and the October 2007 (available online at www.iti-infocentral.com) issues.
They hope the survey will reach a broad base of private sector, public sector, and nonprofit organizations in an attempt to create a baseline map of how enterprise social software (ESS) is being used in the enterprise. They also hope to determine the experience organizations are having with their plans and/or implementations.
Data collection will include, but not be limited to, the following:
Types of implementations
Plans/strategies for implementation
Departments/functions served and/or involved
Criteria for vendor selection
Impetus for plans/implementation
Criteria for measuring success
Self-measurement of success/progress
Level of internal support
Impact on organization
Also collected will be select demographic, psychographic, and behavioral characteristics of the organizations and their leaders so that they can segment the organizations and identify patterns (relationships, associations) across variables where possible. The sample will be recruited initially via relationships with a number of industry organizations and media outlets that will promote participation in the survey—initially SLA and Information Today, Inc. The survey will be advertised at the IEEE Computer Society website, www.computer.org. Additional participation will be sought via a "nomination" process whereby respondents will identify colleagues to whom they can send a link for online access to the survey. Incentives for respondents to participate and accurately identify themselves will be offered in the form of information sharing—those who cooperate will have online access to data they can use to track the field and benchmark their own experiences with ESS.
The survey is presented and will be analyzed by researchers and data analysts with Sector Intelligence (www.sectorintelligence.com), an independent market intelligence firm, and DATACOLLECTION-TOOLS.COM, an online survey implementer.
Source: ESS Research
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