|Weekly News Digest
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MarketsOnDemand Introduces CoreBase Business
MarketsOnDemand, a provider of Internet-derived, permission-based direct marketing information, lists, and data solutions, has announced the introduction of a new and comprehensive B2B marketing database called CoreBase Business. According to the announcement, CoreBase Business is the first integrated multichannel marketing database exclusively targeted to business professionals at work.
Available for both list rental and data overlay (including B2B e-mail address append), CoreBase Business is an entirely 100-percent opt-in file of over 1 million unique business professionals.
"CoreBase Business offers a viable solution for B2B marketers looking to expand their marketing efforts to the online world," said Tony Priore, president of MarketsOnDemand. "We are pleased to be broadening our range of services to now encompass effective business-to-business data solutions."
CoreBase Business data is collected from a diverse network of leading Web sites that provide a constant supply of fresh names to MarketsOnDemand. In addition, the company continually gathers specific information about individuals and their businesses. This information is critical in refining list selection and targeting. CoreBase Business offers many of the most sought-after selects, including but not limited to the following:
City, state, SCF, ZIP code, and carrier route
DMA code and DMA county size
Two- and four-digit SIC Codes
Number of employees
As with all MarketsOnDemand lists, CoreBase Business offers 7, 14, 30, 60, and 90-day hotlines for both e-mail and direct mail list rental. Telephone numbers are also available.
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