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Weekly News Digest

August 14, 2000 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITI’s Twitter account: @ITINewsBreaks.

CLICK HERE to view more Weekly News Digest items.

MarketResearch.com Launches New Site with 'Slice-and-Price' Technology

MarketResearch.com has launched version 2.0 of its site (http://www.marketresearch.com), which is aimed at corporate marketers, strategists, venture capitalists, and researchers for identifying and purchasing expert business intelligence. As part of its complete redesign, MarketResearch.com introduced its proprietary "slice-and-price" technology that allows clients to affordably and quickly access credible industry intelligence, according to the announcement. Instead of committing to several thousands of dollars per full research report, users can now order discrete segments such as chapters, charts, tables or individual pages and instantly review and print the content at their desktop.

This new site offers users free database access and an expanded platform of resources from over 250 of the world's leading market-research publishers. "We're pioneering a new industry model of service versus the old dial-up approach—one tailored to the user," said MarketResearch president Michael Maslansky. "Our goal is to provide our clients with a way to find the research they need in the shortest possible time and for the lowest cost. We reduce search time by bringing together the most comprehensive selection of research on the Web in a fully indexed and user-friendly search environment. And we reduce the cost in two ways. We save our clients thousands of dollars by removing monthly access fees which are typical of other providers, and we make our content affordable to businesses of all sizes by allowing users to purchase only the sections of a report they need."

Source: MarketResearch.com



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