|Weekly News Digest
October 18, 2012 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITIís Twitter account: @ITINewsBreaks.
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HarperCollins, Publishing Technology to Build Global Product Manager
HarperCollins Publishers, a subsidiary of News Corp., announced that it will roll out a new global publishing system, one of the largest undertakings of its kind to be implemented by a trade publisher. Global Product Manager, developed in partnership with Publishing Technology, LLC, will enable HarperCollins to unify editorial, marketing, and business data around the world, widening the reach of its print and digital publications in its core target markets.
By integrating systems and assets across the globe, the new centralized system will provide the company with the long-term infrastructure needed to maximize its catalog of books, ebooks, and apps. It will transform the way staff members view, manage, and share product information throughout the publishing life cycle.
Built on Publishing Technology’s advance platform, Global Product Manager will empower HarperCollins staff to explore current and future content delivery types and business models while enabling better metadata management that will improve the discoverability of its products. Other expected benefits include the following:
- Greater visibility, consistency, and reliability of product data
- Best-in-class metadata maintenance to drive marketing strategies
- Ability to better leverage rights, aggregate content, and create new business models
- Robust scheduling and tracking capability to monitor cost and performance
- Improve relationships with retailers and authors through improved access to data
- Best-practice sharing of information across geographical regions
The advance system is a publishing operations software package supporting product and relationship management, contracts, rights, royalties, permissions, content monetization, and fulfillment. With advance applications, publishers can manage processes from end to end, maximize all revenue streams, and transform from print to digital business models.
The HarperCollins system will be rolled out first in the U.S., followed by the U.K., and subsequently Canada, Australia, and to the Christian Publishing Division through 2013.
Source: Publishing Technology, LLC
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