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Weekly News Digest

August 7, 2006 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITIís Twitter account: @ITINewsBreaks.

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HarperCollins Publishers Launches Browse Inside

HarperCollins Publishers (http://www.harpercollins.com) announced a series of digital initiatives, including the beta launch of Browse Inside, a new application that allows consumers to sample pages of HarperCollins titles online. Anchored by a redesign of its Web site, HarperCollins' digital initiatives also include a consumer-driven home page, featuring a daily snapshot of the most highly viewed, Today's Most Popular Pages, as well as revamped author and title pages. A broad range of digital media content will also be introduced.

Visitors to any HarperCollins Web site may click a Browse Inside button for titles where the feature is currently available. Consumers will be able to browse starting at the cover and continue to sample the book by paging forward or navigating through the table of contents. Any visitor to http://www.harpercollins.com will have access to Browse Inside. Ultimately, consumers who register with HarperCollins as members will gain expanded access to the book and exclusive value added content.

A selection of authors is currently available with plans to roll out the program on a larger scale, extending the application to all books globally over the next year. As the program expands, consumers will be able to access the Browse Inside page views directly from authors' sites, HarperCollins newsletters, or booksellers' retail Web sites.

Source: HarperCollins Publishers



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