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Weekly News Digest

November 13, 2008 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITIís Twitter account: @ITINewsBreaks.

CLICK HERE to view more Weekly News Digest items.

Demand Media Launches Pluck On Demand

Demand Media (www.demandmedia.com) announced the launch of Pluck On Demand (http://ondemand.pluck.com), a free, self-service, widget-based product designed to benefit medium and long tail publishers, content creators, and distribution networks by enabling the efficient delivery of relevant content coupled with social media tools to drive growth across traffic and revenue.

The Pluck On Demand widget can be added in minutes using an easy step-by-step implementation wizard. Once in place, Pluck On Demand automatically reads content on a page and provides links to related articles and videos sourced from various high-quality content providers. The full article or video content is viewed within the publisher’s site, driving traffic and engagement. Pluck On Demand also comes with social media features such as comments, ratings, recommendations, and user profiles, making it possible for publishers to instantly build vibrant community on their sites. Pluck On Demand content is prepackaged with ads, generating incremental revenue for publishers and content providers.

Pluck On Demand provides a unique opportunity for content owners to syndicate their content across the web and realize new monetization opportunities. Pluck On Demand’s extensive library of articles and videos covers virtually all categories including autos, business, entertainment, finance, food, health, sports, and travel. The content is sourced from a selection of leading websites, blogs, editorial content, and premium brands.

Source: Demand Media, Inc.



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