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Weekly News Digest

April 24, 2014 — In addition to this week's NewsBreak(s), the editors have compiled the Weekly News Digest, featuring stories from the week just past that you should know about. Watch for additional coverage to appear in the next print issue of Information Today.

CLICK HERE to view all of this week's Weekly News Digest items.

D&B Boosts Database Functionality With Social Data

D&B acquired Fliptop’s social data matching business unit, allowing the integration of Fliptop’s aggregated public web and social data with D&B’s proprietary data and analytics. Now D&B can associate social profiles with businesses in its database so customers have a more comprehensive view of people and businesses and are able to prioritize leads and targets in order to expand relationships.

“Introducing rich social data that matches people with public profiles to the 230 million businesses in our database will offer our customers an edge in an increasingly digital sales and marketing environment,” says Bob Carrigan, D&B’s president, CEO, and director.

Fliptop will continue to be an independent, nonaffiliated company.

Source: Dun & Bradstreet



Send correspondence concerning the Weekly News Digest to NewsBreaks Editor Brandi Scardilli

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