|Weekly News Digest
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COVID-19 NEWS: OverDrive Shares '4 Ways to Keep Promoting Your Digital Library'
Annie Suhy, outreach specialist at OverDrive, writes the following in “4 Ways to Keep Promoting Your Library During the COVID-19 Pandemic”:
For your patrons who may be unaware of how to access your digital collection or just need a reminder that it’s available, we compiled some easy ways to get the word out, even though they may not have been in your original plan. …
Whether patrons are picking up their reserved titles through your drive-up window or venturing inside to browse, place a bookmark inside borrowed materials along with the due date slip. Patrons will be happy to have a nice placeholder (bonus: they won’t be tempted to bend those corners!) and it will serve as a reminder that digital titles are available, even if they’re not always able to make it in to the library. …
Space is a premium inside the library. … West Plains Public Library (MO) solved for this by using window clings on their doors and windows to advertise their digital collection. …
On the other hand, a large sign outside your library could be the attention-grabber you need while patrons wait for their items in the drive-up line.
For more information, read the blog post.
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