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Weekly News Digest

February 28, 2008 — In addition to this week's NewsBreaks article and the monthly NewsLink Spotlight, Information Today, Inc. (ITI) offers Weekly News Digests that feature recent product news and company announcements. Watch for additional coverage to appear in the next print issue of Information Today. For other up-to-the-minute news, check out ITIís Twitter account: @ITINewsBreaks.

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365 Media Announces Real-Time Research Service for Publishers

365 Media, Inc. (www.365media.com), a provider of database management solutions to the publishing industry and an outsourced knowledge services provider to the information industry, has announced the launch of a new, real-time research service. The proprietary web-scraping and analysis technology enables publishers to monitor companies, products, executives, events, and new prospects in specific industry sectors. The service is targeted at enabling business media and premium information companies to augment their current data-gathering strategies.

The service enables a publisher to define a target business entity group—either through the provision of an established database or the selection of specific criteria—and then activate web-based monitoring on that subject to update, enhance, or find relevant information. 365 Media ensures that the right quality standard is maintained by deploying research agents at various parts of the process to check quality, accuracy, and relevancy, feeding statistical analysis back into the system to enable it to improve over time.

The system has already been deployed on a major project commissioned by Experian, and it has been utilized by Nielsen Business Media, McGraw-Hill, and Informa, among others. 365 Media is a privately held information solutions and services firm based in San Mateo, Calif. The company has two divisions: Application Solutions and Information Services. The Information Services Division provides outsourced research and editorial services to business media, marketing, and premium information companies.

Source: 365 Media, Inc.



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